If ever there was a good time to start an eCommerce business, this is it. With so many people using the internet on their computers, mobile, and tablet devices, you can turn this number into your paying clients. But first you will have to cross off a few things on your checklist that will help you launch your eCommerce site successfully.
1. Pick your eCommerce business name
Choose a memorable and creative business name that will represent your brand. You can do a corporate search on the most suitable name for your business. Once you have had your pick, go ahead and register it.
2. Secure your eCommerce business domain and webpage
It is usually easy to get a business name as your domain name. If it is not, pick an easy to spell and remember URL relevant to your business.
3. Pick the most ideal eCommerce business structure and register the business
There are different business structures including LLC, Sole Proprietor, Partnership and Corporation. If you do not pick LLC or corporation as your structure, IRS will automatically consider you a sole proprietor. It is risky to go in as a sole proprietor since the court can seize your assets in case your company gets sued. As a LLC or corporation, your personal assets are separated from your business. Plus you get to enjoy some tax benefits.
4. Get you eCommerce business employer identification number
An employer identification number (EIN) is what you will use to open a bank account and file your taxes.
5. Apply for your eCommerce business license and permits
Just because your business operates online does not exclude you from getting the relevant licenses and permits. Conduct a little online research to know your state’s requirements that will help you find the necessary licenses and permits. Do not start operating without having these papers in order.
6. Get the right eCommerce business vendor
With the humongous competition you, it’s best to pick the right vendor with quality and affordable services for your online products. Provided the relationship between you and your vendor is long-term, it is advisable to shop around for the best pick.
7. Get the right shopping cart for your eCommerce products
Look around for shopping carts with excellent management of customer relationships and projects, accounting, and email marketing software that you can easily integrate into your eCommerce business site.
8. Start marketing your eCommerce products early
The saying ‘the early bird catches the worm’ holds true here. Early marketing will get people interested in your products before they hit your online stores. This will create a chance for them to move with great ease. Use content marketing and social media campaigns to successfully market your products.
9. Stock your eCommerce inventory
Make sure you have more than enough inventories to meet your clients’ needs. It is better to have more than fewer inventories. Check out your sales progress to make smart orders in the future.
10. Make sure your eCommerce business is always compliant
Once you launch your eCommerce business things will be moving at lightning speed and you may forget to file your annual reports or pay for your license renewal. Have a system in place that allows room for these activities. After all, you want to stay working, right?
— Gary Krivin (@Krivman) 4 de junio de 2017