How will the New Domain Extensions Impact Your SEO?
As we move into the golden age of the internet, we are presented more choices of things we can do including more domain extensions to choose
SEO is about how web searchers can locate you online organically, and your domain name is an active contributor to SEO success. With more domain extensions to choose do you think this is a blessing or a curse for SEO?
A few years ago, we were limited to a few domain extensions such as .com, .org, .net and so on. We all still seem to naturally flow with the trend of the old domain extensions that some of us would by default pick a dot com even for a church activity related website. Sometimes, we pray we have more of the domain extensions to pick, and it even gets worse when the purpose of the site can hardly have a better description from available domain extensions, and in such a case, we decide for something like dot net or dot info.
Today, the story is entirely different such that a computer savvy can have such domain extension to describe their website and aptly make sense to the web searcher who is looking for people like him. But while one is enthusiastic about more domain extensions to pick from an extensive list found on ICANN site, some internet savvy sees it differently.
New domain extensions do not hurt SEO
Many domain registration service stakeholders are giving a thumb up to the idea of the new domain name as they argue it does not remove from the value of SEO but rather add immense value to it. There is the argument that a car company that was previously using a dot-com domain extension can now have a better extension such as dot cars to describe what they do to the web searchers and the search engine. A dot com can be any business, but a dot car sends clearer information that the website deals with cars.